Emirates Computers launches Roland's state-of-the-art printing solutions

Emirates Computers teamed up with its partner - Roland DG, Japan to participate in Sign & Graphic Imaging Middle East 2008 (S & GI), held at the Dubai World Trade Centre from February 17th - 19th, 2008.

The leading technology company today announced the launch of Rolands' SOLJET PRO III XJ-740 and SOLJET PRO III XC-540W at the Middle East's only dedicated tradeshow for the Signage, Graphic Imaging & Screen Printing Industry.

"Sign & Graphic Middle East is the largest BtoB forum for the printing, signage & advertising industries in the Middle East & Africa region and gives us an opportunity every year to display our technological prowess and sign annual contracts. Emirates Computers has been an exhibitor at S & GI since its inception 10 years ago and we have received great response from the event over the years" says Mr. M. Karthik, Sales Manager - Viscom & Manufacturing Solutions for Emirates Computers.

"With the outdoor advertising market in the Middle East showing double-digit growth figures, we see a lot of business potential and intend to capitalise on the same by serving the market through a customer focused approach and cutting-edge products and solutions. This year we are using S & GI as a platform to launch new products from Roland and showcase its range of new printing products & technology to existing and potential customers" he adds.

Roland, which is recognised as a world leader in integrated print/ cut technology development, has had wide success in the GCC region with its SOLJET PRO III Solvent printers and intends to capitalize on its popularity by launching an expanded range that will feature 2 models - SOLJET PRO III XJ-740, an advanced version of the highly successful PRO II SJ-740/745 series and SOLJET PRO III XC-540W which is is widely recognized as the industry's highest performing and most flexible Print & Cut machine with award-winning ECO-SOL MAX inks, now available with WHITE ink option.

"The new SOLJET PRO III XJ series is precision engineered for the demands of today's fast-paced, quality-driven marketplace" said Yohei Shinomura, Roland DG color product manager. 'XJ series printers take productivity and performance to a new level with maximum print speeds of up to 42.6m2/hr and stunning image quality in every print mode.'

One of the most anticipated announcements at the show was the release of the new EcoXtreme LT ink for the AJ-1000 Solvent machine. The product is a direct reflection of a commitment to customers to provide cost saving options on their equipment that will help them keep production costs down and increase profits.

Keeping in tune with the market developments, Emirates Computers will officially launched EMITEX - a Large format Direct-to-Textile Printer, available in 64', 74' and 104' width. EMITEX is a synergy of leading technologies from Japan and Italy combined to address the local market requirements.

Emirates Computer is exhibiting at Stand No. K1, Hall No. 6 at the Sign & Graphic Imaging Middle East 2008. Senior Executives from Emirates Computers and Roland DG are available at the exhibitions to meet delegates, partners and potential customers.